Free Gift Transfers with Breakfast Cereals

Page Ten of Fifty pages

Kellogg's Sea Creatures, Canada 1977 [PR257]

Another two-scan promotion, I'm afraid. In its packet:


…And out:


The number "2" on the sheet suggests that, as with the previous Kellogg's promotion "The Noble Game of Cricket", there were probably several different packet backs onto which to apply these transfers.

Eleven years earlier, in 1966, there was a Canadian Kellogg's Sugar Pops (& many other cereals) promotion called "Creatures of the Sea", but that was for trading cards (cut out of the packet backs) — not transfers. So this isn't that…

It always astonishes me that, with all the people collecting cereal packets, information about cereal promotions is so hard to find. Apparently any records the cereal companies kept have long since been lost, & there doesn't seem to be anyone left who knows this stuff. I haven't got time to go searching for ex-employees of cereal manufacturers full-time, so if anyone else would like to give it a go…!

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Picture Credit: The SPLAT Scan Archives