Waddington/Letraset Panorama: Doctor Dolittle (PR21)

The film "Doctor Dolittle" was released in the UK on the 12th of December 1967, & in the US on the 19th. It was a spectacular failure, although I remember being taken to see it at the Marble Arch Odeon at least four times for children's parties…

The Doctor Dolittle Panorama has the date MCMLXVII (1967), but this clearly refers to the film & not necessarily the Panorama; the probable date of this batch of four Panoramas is 1968. Waddingtons placed one order per year, and they had other Doctor Dolittle products such as jigsaw puzzles; 1969 would have been very late to cash in on a flop; QED. The four are no longer in the 3-foot wide size, but reduced to 555mm (sorry for the mixed measurements, but there are no near equivalents).

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For a single sheet of transfers, to repeat the figure of the Doctor on his horse no less than four times (with plenty of other repeated characters as well) seems extraordinarily mean. Perhaps the artwork had to be prepared in a great hurry…

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Picture Credit: The SPLAT Scan Archives